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Living A

Purposeful Life

Jovian Zayne is the CEO and Founder of The OnPurpose Movement®, a professional development firm committed to developing values-driven leaders through targeted coaching, public speaking, and powerful facilitated experiences. She has transformed the mindsets of thousands of individuals both personally and professionally in their leadership, creating unique spaces for transparency, reflection, and, ultimately, action-oriented goal setting. With her incisive ability to define the importance of our unique motivations and driving forces, Jovian Zayne’s founding of The OnPurpose Movement® was the result of a strategic business need,  as well as the universal human need for individuals and organizations to activate the power of their purpose. 


Leveraging forward-thinking strategies from almost two decades of experience as an international speaker, people leader, and certified leadership and professional development coach, Jovian is credited with developing and implementing tactics that elicit deep self-reflection and transformation among the C-Suite members, leaders, and stakeholders of some of the world’s most influential organizations. This actualization yields individual and organizational-level success across her firm’s client list that includes Google, Spotify, The New York Times, IDEO, Facebook, Goldman Sachs, ViacomCBS, Columbia and Harvard Universities, The Aspen Institute, Janelle Monáe's Wondaland Records and Teach For America among others. 

In 2016 she founded the annual International Day of Purpose®, a day created to inspire people of all generations to celebrate and activate the power of their purpose. Since its inception, it’s been celebrated in partnership with The Obama Administration, KIND Snacks®, Big Brothers Big Sisters, and various organizations and celebrities, gaining a global reach of over 18 million people. 


A published author and beloved conference speaker, Jovian’s work has been featured in New York Magazine, Fast Company, NPR-StoryCorps,, The Huffington Post, Facebook Watch, Red Table Talk, Essence, and Black Enterprise among others. She is a contributing author in the anthology by Red Letter Publishing, Lessons in Leadership, in which she describes the importance of identifying and harnessing your purpose to become an effective leader. 

In response to the continued injustice towards Black People, Jovian was invited to be a part of the historic 2021 #SayHerName rally cry featuring Beyoncé, Alicia Keyes, and other notable individuals in partnership with visionaries Janelle Monáe, Dr. Kimberlé Crenshaw and the African American Policy Forum. She was tapped to join the 2020 viral #SharetheMicNow campaign that partnered leading Black Women with influential White Women, including, Julia Roberts, Brene Brown, Luvvie Ajayi, and Bozoma St. John.  

In 2019 Jovian was selected as an Aspen Ideas Festival Scholar, and alongside notable individuals such as Tarana Burke, Serena Williams, and Lebron James, Jovian was named to the 2018 Root 100, an annual list of the most influential African Americans, ages 25 to 45. Jovian Zayne is an IGNITE leadership fellow at NYU’s Wagner Graduate School and an “It's all about Business” fellow at the Wake Forest Graduate School of Business. She is a proud graduate of the University of North Carolina at Chapel Hill where she was the first African-American woman to be elected Senior-Class President. 

Prior to entrepreneurship Jovian was successful as a former Managing Director of Talent Recruitment at Teach for America, where she led an initiative that increased the diversity of new hires from 23% to over 51%, resulting in, at the time the most diverse staff in Teach For America’s history. She held various marketing and sales roles at Black and Decker Corporation where she was promoted three times in as many years. 

Jovian supports philanthropic endeavors not just financially, but with her expertise and time.  Her efforts include her current work as a Board Member for the non-profit, Fem the Future and efforts as a member of the North Manhattan Alumnae Chapter of Delta Sigma Theta Sorority, Inc.; Technical Director of the annual Thrivals Conference at the national Idea Festival; and her previous mentorship as a part of the Greater Allen Cathedral Girls Rites of Passage Mentor Program, to name only a few.

Jovian, her husband George, and their daughter Jorgie reside in Los Angeles, California; though they consider themselves global citizens, who are purposed to spread joy and light as they explore the world. As a part of her travels, Jovian's been noted in Marie Claire, Refinery 29, and Essence Magazine for her street style and engaging personality.

 2019 #ONPURPOSE TOUR: Join Jovian as she engages with executives, entrepreneurs and leaders around topics such as purpose, diversity, equity and leadership. 

NEW YORK TIMES: Go behind the scenes with Jovian as she gives the closing keynote address for the 2019 New York Times, Global Assembly. 

ADCOLOR INSIDE: HEAVY IS THE CROWN: The State of Women of Color in the workplace

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